Marc Nelson Denim Privacy Policy

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This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from marcnelsondenim.com (the “Site”).

PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SMS/Text Message Communications
Marc Nelson Denim may use SMS/text messaging to communicate with customers and website visitors who submit a form, schedule an appointment, place an order, request support, or opt in to receive updates. SMS messages may include appointment scheduling, fitting reminders, order updates, customer care messages, service updates, promotional offers, product announcements, events, and follow-up communications.

Users opt in by providing their phone number through a Marc Nelson Denim website form, checkout form, appointment form, or other approved opt-in method and selecting the appropriate optional SMS consent checkbox. The SMS consent checkbox is not pre-selected and is not required to submit the form.

Message frequency may vary. Message and data rates may apply. Users can reply STOP at any time to opt out of SMS messages. Users can reply HELP for assistance or contact Marc Nelson Denim at info@marcnelsondenim.com or 1.865.240.3834.

No Sharing of SMS Opt-In Information
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Cookies and Tracking Technologies
Marc Nelson Denim may use cookies, pixels, analytics tools, and similar tracking technologies to improve website performance, understand visitor activity, personalize the user experience, support advertising efforts, and measure the effectiveness of marketing campaigns. Users can manage or disable cookies through their browser settings, but some website features may not function properly without cookies.

Data Security Practices
Marc Nelson Denim uses reasonable administrative, technical, and physical safeguards to help protect personal information from unauthorized access, disclosure, alteration, or misuse. Access to customer information is limited to authorized personnel and service providers who need the information to perform business, customer service, order fulfillment, marketing, or support functions. While we take steps to protect user information, no method of transmission or electronic storage is completely secure.

User Rights and Choices
Users may request to access, update, or delete their personal information by contacting Marc Nelson Denim. Users may opt out of SMS messages at any time by replying STOP. Users may also request assistance by replying HELP or contacting Marc Nelson Denim directly.

SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

The Site is not intended for individuals under the age of 18.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at info@marcnelsondenim.com or by mail using the details provided below:

Marc Nelson Denim
Re: Privacy Compliance Officer
700 E. Depot Ave Knoxville Tennessee US 37917

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